ボーダー・ガバスカール・トロフィーはアウェイの二国間テストシリーズの中で最高評価を獲得し、新たな視聴者数記録を樹立

The Border-Gavaskar Trophy has achieved a new milestone as the highest-rated bilateral away Test series, setting impressive viewership records. The opening match between India and Australia in Perth captivated 70.8 million viewers, a 70% increase in reach compared to previous tours.

Additionally, the match generated 8.6 billion minutes of watch-time, reflecting a 160% surge in engagement. With a 38% growth in TVR, this historic Test has become the highest-rated bilateral away series in BARC’s history.

IND vs AUS Test series sets new viewership records

Day 1 of the second Test between Australia and India garnered impressive viewership, reaching 29.5 million people—a 21% increase compared to the 2020 pink-ball Test in Australia. The broadcaster also reported a watch-time of 1.87 billion minutes, marking a 44% rise from the 2020 edition.

India and Australia 3rd Test in Brisbane

With the five-Test series locked at 1-1, each match has immense significance, particularly for Team India, which must steer clear of another loss in the remaining three games to secure a direct spot in the ICC World Test Championship (WTC) 2025 final. The stakes are at an all-time high as the third Test of this fierce rivalry kicks off on December 14, airing exclusively on the Star Sports Network and Disney+ Hotstar, setting the stage for another captivating showdown in this iconic cricket battle.